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Jaclyn Proctor Joins MMI As Project Coordinator
Amanda Romano MMI (919) 233-6600 amanda@mmipublicrelations.com http://www.mmipublicrelations.com http://twitter.com/MMIPR Jaclyn Proctor Joins MMI As Project Coordinator New Hire For North Carolina...
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MMI’s Annual Chili Cook Off
We’re serious about our work here at MMI, and that includes being able to cook a mean pot of chili. This week we worked hard to refine our recipes, thought about what ingredients and spices would make...
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What My Dog Taught Me About Humanizing A Brand
In today’s digitized society, we make continual attempts to humanize brands in B2B and B2C marketing. The digital age also means that consumers and buyers are more educated and well-informed than ever...
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Ashlee Bolding Joins MMI As Senior Account Supervisor
Amanda Romano MMI (919) 233-6600 amanda@mmipublicrelations.com http://www.mmipublicrelations.com http://twitter.com/MMIPR Ashlee Bolding Joins MMI As Senior Account Supervisor New Hire For North...
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Using Parody In Communications
I was recently interviewed by PR News for an article covering the rise in popularity of communicators using parody to humanize brands. The gist was that parody is growing in popularity among marketers...
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Why I’m Breaking Up with Netflix
Netflix changed my life — and it probably changed yours, too. I can’t think of a technological advancement in the last decade that so profoundly changed my behavior and how I consume media (maybe aside...
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Online Video Heightens Value For PR
We’ve all heard the phrase “what you see is what you get,” and many companies truly take that to heart in the creation and distribution of online videos. In an effort to humanize their brands and...
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Best Practices For Handling Media At An Event
Media events can be a double-edged sword for any PR professional. The thrill of a successful event can be counter-balanced with the stress of coordinating media and logistics. Even with the most...
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Top Three Questions You Should Ask Your Marketing Agency Before Hiring Them
Hiring a marketing agency provides a pathway to grow your business with services that will help you reach new stakeholders in unique ways. There are several questions you should ask your marketing...
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Should Your Company Invest In Inbound Marketing?
When it comes to developing an effective marketing strategy, one size doesn’t fit all. Every company is unique, with its own business goals, corporate objectives, budget considerations and...
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Common Mistakes B2B Companies Make On Social Media
Social media is ever-evolving – new platforms and apps constantly come out of the woodworks. One minute, “Network A” is the up-and coming-contender, and five minutes later “Network B” has pushed it out...
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Perfect Your Pitch: How to Talk to Producers and Reporters
How many times have you sent an email to a reporter and never heard back? If the answer is many, many times, that’s the No. 1 sign that your pitch needs polishing. Believe me – I used to be the one...
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The Importance Of Understanding Your Client And Its Industry
In public relations, you are constantly changing gears and switching up your focus. When it comes to working in a fast-paced environment such as PR, you have to be ready to cope with a crisis at a...
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Amanda Marinelli Joins MMI As Senior Account Executive
Amanda Romano MMI (919) 233-6600 amanda@mmipublicrelations.com http://www.mmipublicrelations.com http://twitter.com/MMIPR Amanda Marinelli Joins MMI As Senior Account Executive New Hire For North...
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Getting The Most Out Of Your Internship
As the summer winds to a close, our interns are busy creating their portfolios, polishing their resumes and packing their bags to head back to college. Most of them will be entering their senior year,...
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Tips For Running A Successful Press Conference
Last week, we had the opportunity to help coordinate a press conference for one of our clients, the North Carolina Veterinary Medical Association. On Tuesday, Aug. 4, Triangle veterinary experts and...
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Best Practices For Using Publicity To Grow Your Business
Companies supporting current and future business growth with proactive publicity place themselves a step ahead of the competition in a crowded marketplace. The key to success with publicity lies in...
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The Advantages Of Partnering With A Marketing Agency For Middle Market Companies
I feel the plight of middle market marketing directors as they compare their marketing budget to the goals created by their CEO and try to figure out how to make it all work. Often, the goals set...
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Operation: Coming Home Helps Disabled Combat Veterans Live The American Dream
At MMI, we work with several nonprofit organizations pro-bono as a way to further serve our local community. One of these organizations is Operation: Coming Home, a joint volunteer project by the Home...
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Literacy Campaign Encourages Families To Read, Talk, Play, Every Day
In May, the MMI team embarked on a journey with Wake Education Partnership to promote early childhood literacy throughout Wake County, North Carolina, particularly during the summer months when...
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